Leo Burnett India welcomes Rakesh Hinduja as EVP

Dec 2014

Leo Burnett India welcomes Rakesh Hinduja as EVP

Leo Burnett India welcomes Rakesh Hinduja as EVP. Rakesh, who joins from Publicis Singapore, has spent more than 14 passionate years in the business of telling stories.

In his new role with Leo Burnett India he will have overall responsibility for one of the biggest units in the Mumbai office. “I’m truly excited to join Leo Burnett and be back to play on home pitch, India, he says, adding, “Leo Burnett’s vision and integrated approach to business solutions absolutely resonates with the kind of agency and passion I want to be part of.”

HDFC Life Click2Invest TVC

Dec 2014

HDFC Life Click2Invest TVC

When it comes to investments, we all are on the lookout for greater returns with lesser risks. Traditionally, go to options have been mutual funds and stocks as ULIPs are high on charges that eat into consumers’ earnings.

HDFC Life’s Click2Invest – is an online ULIP product with zero-allocation charge. This ad, in an innovative way, explains how a small difference in charges today can lead to a big difference in your final savings tomorrow.

ShowMenSomeLove. Celebrate Men’s Day by Wearing Blue

Nov 2014

ShowMenSomeLove. Celebrate Men’s Day by Wearing Blue

In India, we celebrate a lot of days throughout the year. E. g. Women’s Day, Friendship Day, even Coffee Day! But when it comes to men, there is no special day celebrated in their honour.

He Deodorants highlights the efforts all men make for their loved ones through this light hearted video, which shows how men take care of the smallest of smallest things for their loved ones but hardly get any appreciation or recognition in return.

Watch Video
Leo Burnett has been appointed as the AOR by Bajaj Auto for the Discover business.

Oct 2014

Leo Burnett has been appointed as the AOR by Bajaj Auto for the Discover business.

Leo Burnett is extremely excited and energized about winning the business back. The agency created memorable campaigns for the brand including Bajaj Calibre – The Unshakeable when they worked with Bajaj Auto from 2001 to 2008.

Commenting on the win, Saurabh Varma, CEO, Leo Burnett said, “It is a privilege to work with Bajaj Auto again. We are committed to using the power of HumanKind and integrated thinking to create a larger share of the future for this iconic brand.”

Complan Khata kya hai?

Nov 2014

Complan Khata kya hai?

Remember the time when you wanted to be the tallest one in class? Remember how much you prayed and played for that one inch increase in height so that all the kids in class could look up to you (quiet literally). Envying the tall boy, waiting to sit on the last bench, hoping to be the leader were all a part of this want. Here is the story and life of one such kid, Kapil Khurana.

Curiosity takes over a bunch of his classmates trying to find out what makes Kapil Khurana, a boy was just like them a while ago, so popular now. They are on a mission to find out what made Kapil grow so fast. The question on their mind - “Khaata kya hain?”

Watch while they try to find out the secret to his success. Playfully and in chorus. Is it food? Is it a magic formula? Watch this sing-a-long film to find out.

Watch Video
McDonald's™ McChicken™ Twist - Hindi - TVC 2014

Oct 2014

McDonald's™ McChicken™ Twist - Hindi - TVC 2014

We all share a love of discovery and rediscovery: of hearing, seeing or enjoying something we love in a new light. Say you hear a remix of a track you once loved, and you love it. How do you decide which one is better? The original or the remix? McVeggie and McChicken Classic enjoy a cult burger status with their own legion of die-hard loyalists. So when McDonald’s launched a new variant, we knew many would love the twist and many would still advocate the original. We simply played up this dilemma (and dangers!) of having to make that tough choice of choosing between the two in our campaign ‘Dare to Choose’, as picking one would surely invite the wrath of the other’s fans! Watch and make your choice.

Watch Video
KBC8 film 'Loudspeaker'

Aug 2014

KBC8 film 'Loudspeaker'

ONE big Indian family that’s what we are and what we should strive for. Look out for the 8th season of KBC on Sony.

Watch Video
Planning Head, Antony Rajkumar

Aug 2014

Planning Head, Antony Rajkumar

“My conversation with Leo Burnett helped me see a very young agency keen and ready to lead the evolution that our industry is going through. I'm excited to be part of this plan in taking Leo Burnett even further and higher, which is why I'm here! Says our recently joined Planning Head, Antony Rajkumar.